General questions

The different terms used such as Eau de Parfum , Eau de Toilette is used to refer to the strength of alcohol/or water that has been added to the fragrance oils. The most concentrated form is Parfum or Perfume and is also referred to as extract or extrait.

Eau de Toilette,  Eau Fraiche,  Eau de Cologne have a lower concentration of oil to water.

This has to do with your body chemistry. Factors that affect your “natural” smell include diet, stress, medications etc. This has an impact on how a perfume smells on your skin , and as such differs from person to person.

  1. Perfume must not be sprayed onto your skin and rubbed together. This will result in the top notes fading away before it settles on your skin.
  2. Best is to spritz or dab the perfume onto pulse points – such as inside your wrists, inner elbows,  behind your ear lobes or knees, and below your navel.
  3. Store perfumes in a cool, dry, and dark place. When perfumes are exposed to heat, light, and humidity , it can change the composition of the perfume. It is ideal to store on a dresser in the box it came.
  4. To have light lingering effect on your clothes, spritz into the air , and then quickly walk in and out.

Some industry experts suggest restoring perfumes every year, but if properly stored, they will last longer

Store it away from heat and light, in a dark closet or covered box is best. Avoid direct exposure to air.

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